Digital Marketing Executive

Location: Ahmedabad

Exp: 0-1 Years.

 Responsibilities and Duties

• Develop and manage digital marketing campaigns
• Manage the organization’s website regularly
• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
• Track the website traffic flow and provide internal reports regularly
• Fix any error in online content and arrange webinars and webcasts
• Attend networking events and product launches
• Identify new digital marketing trends and ensure that the brand is in front of the industry developments
• Perform SEO of the web pages on a regular basis
• Edit and post content, videos, podcasts, and audio content on online sites
• Promote the company’s product and services in the digital space
• Execute social media efforts to improve KPIs, likes, shares, tweets, etc
• Creating and executing SMS, and email-based marketing campaigns

Required Experience, Skills and Qualifications

• Excellent understanding of digital marketing concepts and best practices
• Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM would be a plus